Hanover, PA – It was announced today that Austin Rife and Legacy Athletic have come together to promote the Legacy Athletic brand through it’s Influencer program. With this partnership, Legacy becomes the official hat brand of Austin Rife Music. The singer songwriter’s Appalachian State ‘A’ Old Favorite cap that he’s worn most of his musical career, is made by the Hanover, PA based apparel company. “It’s pretty cool to work with this company. I bought and wore Legacy caps way before this deal ever occurred. It’ll be awesome to help grow this brand and spread the word over social media and at shows. It’s funny how my old favorite A hat has kind of become the most recognizable symbol of the music. It’s been on posters and my trailer and now it’s cool to recognize the people behind the hat. This is the most comfortable hat I’ve ever worn.” You can check out Legacy at legacy92.com.
York, PA – It was announced last week that Austin Rife will be returning home upon graduation from college to pursue a career in sales with the Caskey Group in York, PA. Caskey is a family-owned marketing services organization based out of York, PA. The company has been by Rife’s side since he was very young. “I’ve worked for Caskey since I was 13 years old. It’s all I’ve ever known. The people are so great and hard-working. It’s an awesome place to work.” Caskey has also always been a great partner with Rife’s music as well, creating all of AR’s album artwork/copy, posters, business cards, and design/analytics of austinrife.com. Austin will continue to play music around Pennsylvania on the weekends as usual. “It’s tough managing the professional and musical image simultaneously. One side is so clean and professional; the other is blue-collared and rowdy. It’s a weird mix, but it’s not impossible. Both industries have been good to me and I hope that all of it continues in the future. None of this would be possible without a village of great people. You can’t do anything worthwhile completely by yourself and whether it’s in marketing or music, success revolves around a good team.” Rife’s next show will be on Friday May 19th at the Brookmere Winery in Abbottstown, PA from 7-10PM. See you there!
To learn more about Caskey Group, visit www.caskeygroup.com.
East Berlin, PA – Austin Rife and the East Berlin VFW Post 8896 will team up for a show on Saturday April 15th, 2017 from 8-11 PM. The deal came together this past weekend while Rife was home from North Carolina playing a show in Harrisburg, PA. Rife said “You know, it’s crazy. Sometimes you work so hard to book shows sending emails and what not and can never figure it out. And then there’s deals like this where someone you know believes in you and it falls in your lap. Carla Hoffman is a great lady who gave me a chance in putting a good word in at a meeting to put this deal together. I have the utmost respect for all of the people in this organization who have fought in the service or support the veterans. It’s an honor to team up with this organization.”
Gettysburg, PA – It was announced today that Austin Rife and Adams Electric have renewed their partnership for the 22 year-old New Oxford native to be the entertainment for Adam’s Electric’s annual event held on May 20th, 2017 from 10AM-2PM. The event will be held again at the Gettysburg Middle School Building. This is the third year the two entities have joined hands in creating a successful event for all of Adams Electric’s Members. Rife said Monday “This is a cool event every year. Kami Noel and everyone at Adams Electric has always treated my family and I like gold. They are some of the best partners a musician can ask for and I was really happy to see this deal come together again. There are very few companies out there that respect their customers or members like Adams Electric does. To put on an event annually purely out of good will to their members, it really says something about this organization.” It will be a busy weekend for the AR crew as Rife has two other shows booked that weekend, the first being on Friday May 19th at the Brookmere Winery and the third being at the Altland House May 20th after the Adams Electric event. To learn more about Adams Electric and the benefits they provide, visit https://www.adamsec.coop/ today!
New Oxford, PA – Austin Rife will start his first tour in 2017 called the Pennsylina Tour 2017. It will be a busy spring for the 22 year old singer songwriter as he will be playing 11 shows in 2 states across 6 months all while finishing up his marketing degree at Appalachian State University. The tour’s total driving distance is estimated around 5,500 miles at the six venues between Boone, NC where Rife goes to school and the PA area. “It’s going to be crazy this spring. I’ve played a fair amount of shows in the past, but when we got together with some venues, we put a bunch of consecutive shows together and figured to name it a tour. I came up with Pennsylina because it truly fuses two of my favorite states together, Pennsylvania and North Carolina. The shows are booked in PA and North Carolina, so it just makes sense. It should be fun to play these dates and we’re grateful for the venues giving me these opportunities.” The Pennsylina Tour will start January 6th at the McSherrystown Moose in McSherrystown, PA and span until June 23rd at the Altland House in Abbottstown, PA with two shows booked at Appalachian Mountain Brewery in Boone, NC. The tour’s extended dates will be announced at a later date.
Abbottstown, PA – It was announced today that Austin Rife will be playing at the Altland House Brewery Saturday November 5th from 8-11 PM. The show came together under short notice when a friend of Austin’s connected him to the manager at the Altland House. Rife said “It was crazy. I was sitting in my apartment in Boone late Saturday night and I got a message that was like hey are you free next Saturday? I can connect you to the owner. I’ve been trying to get in this place for years and it just so happened I was headed home to see family so it was awesome how it worked out. I’m so thankful for the great people that not only support the music, but also connect me to the people that make decisions. God is good man.” Come see Austin’s first show at the Altland House Brewery November 5th! See you there!
Boone, NC – Austin Rife and his friends have been working on some of Rife’s newest cuts in studio with student producer Cory Halterman at Appalachian State University. Rife has been friends with some of the musicians on this album since his freshman year at Appalachian. AJ Bennett plays the mandolin on the new songs and provides backup vocals. Josh Mills plays the banjo and does backup vocals as well with Rife cutting the lead vocals and acoustic guitar. The whole deal came about when Josh told Austin about this student producer that needed projects done for his Production class. AR said “It’s really expensive to record. If we’re lucky, we get in studio every 2 years and it’s still a stretch so when we learned of this opportunity with Cory, it was like when do we start? I wasn’t prepared at all and haven’t written a ton of material since Back For More but we just kind of record as we go. AJ, Josh, and I have been friends for 3 years but never recorded together so to get the opportunity to record in App’s studio, it’s just awesome. I’m not sure what we’re going to do with regards to sales and promotion of the music, but that’ll all come. It’s about the music right now. That’s how it should be.” You can check out Rife’s newest single “Lost and Found” at https://soundcloud.com/earl-the-lumberjack/lost-and-found-final. Sales of the new music will be announced at a later date.
Boone, NC – It was announced today Austin Rife would play a show at Appalachian Brewery in his college town of Boone, NC. The show will be at Appalachian Mountain Brewery on January 19th of 2017. Rife is in his senior year in college pursuing a marketing degree while trying to keep playing and writing music. “You know, every show I land in Boone is special because no matter where life takes me, I’ll remember this town. It will never just disappear out of my life. I’m so grateful for the owners that have given me a chance to do what I love in this little town.”
Abbottstown, PA – It was announced today that Austin Rife and Denny Koontz have added 3 new shows at their hometown Brookmere Winery venue on August 12th, September 24th, and October 15th. Rife has been with the winery for roughly 4 years and the relationship is as strong today as it was back when it all started. Rife said, “Brookmere gave me my start. I played out on their little venue my senior year of high school and we had like 15 people the first time. Today we’re in a massive barn that can seat 80 and does most nights. It’s really cool to see how we’ve both grown together and I love this venue dearly.” Come on out in August, September, and October!
Abbottstown, PA – It was announced today that Austin Rife will be playing at the Green Horizon Grill at the Bridges Golf Club on Saturday, June 18th. The Bridges Golf Club is the golf course leader in the Adams County area. The business recently added a restaurant called the Green Horizon Grill that offers great food, drinks, and local live music for golfers looking to leave the course and relax or casual visitors looking to dine on great food and enjoy an evening of entertainment at one of the most scenic places the area offers. Rife said, “It’s cool to land another show in my hometown. People love to just chill out and listen to live music and there isn’t enough of it in our area so when a venue pairs great food with local live entertainment, it’s a hit. It’s a cool deal when local venues support local artists.” Rife plays from 7-10PM. Come on out!